Travel App Statistics: Market Share, & Size

Want to build your own business in the travel app industry?

Well, understanding, the current travel market statistics is what you should know in 2025.

Without learning about the travel app market stats, you cannot imagine leading the industry.

Are you ready to evaluate the numbers?

Key Travel App Statistics: Takeaway

When you enter a travel app business, it’s vital to understand the market, right?

Well, let’s begin with the travel market statistics below.

• This total revenue of the market is expected to show an annual growth of 8.52% and represents a projected growth of US $2.27 billion by the year 2029.
• The industry’s projected growth has been identified from USD 648.03 Billion in the year 2023 to USD 1017.37 Billion by 2032.

Travel App Market Statistics

• The travel app platforms market is forecasted to grow at a CAGR of 9.2% from $134.4 Billion in the year 2023 to $242.4 Billion by the year 2030.
• There are over 850 million people who use travel apps in the year 2023.
• The global revenue in the travel segment of the concerned app market was forecasted to continuously increase between the years 2023 and 2027 by in total of 0.8 billion U.S dollars.
• Here the travel app market generated $629 billion in revenue last year, with an increase of 13% from the previous year.

• Additionally, travel app revenue in the market as per average revenue per download is expected to amount to US$ 0.46. Here the in-app purchase revenue in the travel market is projected to reach US $137.40 million in the year 2022.
• The travel global online booking market size was valued at USD 519.1 Billion in the year 2021 and is further expected to expand at a compound growth of CAGR 9.0% from the year 2022 to the year 2030.

• The travel planner app market value to a total of USD 1,455.1 Billion by the year 2032, which has an amid increasing focus on seamless travel experiences.

• Based on the Globe Newswire, the travel app market statistics was projected to be USD 544.1 billion in the year 2023.
• The travel app industry had a market size of over $600 billion in the year 2023, which is a 13% increase based on the previous year.

• Additionally, this industry is expected to reach a valuation of USD 600.4 billion.
• Here the transportation segment holds the highest market revenue share accounting for 41.2% of the market in the year 2022. This data is extracted from the increased customer spending as well as online booking trends for buses, trains, and flights.

Now, as we proceed further, let’s have an observation over trends via demographics as stated below in the travel market statistics report.

Travel App Demographics

Understanding the key demographics not only helps to evaluate the needs of the users towards travel apps, but it does help in recognizing which age group travels the most, and how age has a large impact on their travel decisions.

Let’s learn about the travel market statistics, with the demographics below.

• There are just 12% of people under the age of 40-54 (Gen X) who have traveled internationally in the last year.
• Along with this, 19% of people aged 23-38 holidayed outside their own country.
• Generation Z has an average of 29 vacation days per year however, generation X has an average of 26 vacation days per year.
• The average U.S. traveler is a 47-year-old woman. Among them 75% of those who take cultural, adventure, or nature trips are women.
• Female travel has become a major determinant who have connected with travel companies that to dedicated to women-only. 64% of travelers worldwide are female, however, only 36% are male.
• 51% of millennials, 46% of Gen Xers, and 43% of boomers expect to visit both domestic and international destinations.
• 42% of millennials, 51% of Gen Xers, and 51% of boomers do expect to visit only domestic destinations.
• Boomers spend over $157 billion on trips every year. Here Gen Z spends about 25% of their budget on the flights.
• However, in the U.S., there are about 58% of millennials prefer solo travel which is directly opposed to 47% of older people.
• There are 58% of millennials and Gen Z parents surveyed plan to bring their extended family on vacation in the year 2025.
• Additionally, as per the travel app statistics, there are about 70% of travelers in the year 2024, prefer sustainable holidays as well as travel options that further assist them in reducing their carbon footprint.

Use of Travel Apps and Sites Based on Regions

When it comes to exploring the wide market, it’s vital to evaluate the current array of people who use travel apps and sites according to regions.

Well, let’s learn about them all below.

• The online mobile travel booking market in the year 2024, is worth about $228 billion and is further projected to grow to more than $526 billion by 2032.
• In the year 2023, most of the Italian travelers visited the north of the country, with the visits to that region accounting for about 38% of the trips in that year.
• Additionally, the Italians prefer Seaside or cruise vacations and city breaks which were the most popular types of holidays among Italian travelers in the year 2023.
• However, roughly 41% of Americans are there who prefer OTAs to book trips. Another 29% book the app directly, and an additional 29% rely on the travel agents and even on the tour operators.
• When it comes to global scale, Europe leads the global travel planner app market, accounting for a substantial revenue share of 38.5%. This dominance is further attributed to rising income levels across all the regions.

• The travel segment of the app market is led by the United States with 12 million U.S dollars that is too followed by China with 382.73 million U.S dollars. However, this is being trailed by South Africa with 1.83 million U.S dollars with a difference of 536.29 million U.S dollars to the United States.

Now, as we learned about the regions and how many people use the app per region, let’s consider another parameter for the same.

Well, let’s look forward to the number of apps present in the market, and how many people use these apps to book trips.

Top Travel Booking Apps, and Their Usage Statistics

If you are looking to develop a travel app, it’s significant to look for the different types of apps available in the market and even to identify their current number of users.

Let’s learn about the best travel apps and their related downloads in the given section.

Based on the above statistics, Booking has the highest number of users and has over 74.6 million downloads which is followed by Airbnb with 57.6 million, Expedia with 21.5 million downloads, and Hopper with 18.7 million downloads.

These downloads present the total number of users and the popularity of the platform across the world. Additionally, the app has over 120 million downloads worldwide. Additionally, when it comes to Roadtrippers, the platform announces growth of milestones of 35 million trips and 24 Billion miles planned trips, and that too with an app.

Tripcase has more than 17 million users and has provided access to nearly 15 million itineraries that too in 2019 alone. Now, when it comes to the Triplt app, there were nearly 20 million travelers on the world’s highest-rated travel planner app for trip and itinerary organization.

Additionally, when it comes to listings, Airbnb has more than 150 million worldwide users who have booked over 1.5 billion stays.

Travel App Trends Market Statistics

It’s important to execute travel app trends that will help you to enable the present trends. These statistics will help you to identify how the current trends are helping businesses to attract users.

Let’s examine all the current trends for travel app statistics, below.

• The post-travel personalization completes the journey. This enables the users and the brands to attract 63% of the customers who don’t want to book experiences from brands that don’t use poor personalization.
• Along with this, via personalization, the travel market is bound to reach $447.3 billion in size by the year 2030.
• Based on the latest report, in the year 2024, there is an estimation of 1.03 billion mobile augmented reality (AR) users worldwide, it’s a market that is based on monthly active users of AR experiences on mobile devices that include apps, web AR, along with visual research.

• Other than AR, AI, or personalization, the technology of Virtual Private Network (VPN) provides privacy and anonymity, through creating a private network from a public internet connection. About 5.7% of people use VPN for travel apps, while 7.8% of users belong to the United States.

Connect with Nimble AppGenie, and Use Market Insights in Your App

Through partnering with the top developers, you can use the market insights in your favor.

Well, you don’t need to wander anywhere, Nimble AppGenie is here to help.

Our team is ready to help you with all these determinants, by using these insights in your favor. We can assist you with all the details related to current market stats, developing the app, and providing you with current market-related data.

We are the leading Travel App Development Company that can help you with creating your dream app with honesty, integrity, and effective measures. Our team is ready to help you with every aspect possible.

Conclusion

The current market size of the travel app market is continuously increasing. This revenue is projected to be USD 1017.37 Billion by 2032. This revenue is further expected to enhance the overall capital in the changing market.

When it comes to travel app demographics, Gen Z has an average of 29 vacation days per year, however, Gen X has an average of 26 vacation days per year. Additionally, the travel app market is forecasted to grow at a CAGR of 9.2% from the year 2023 to 2030.

Furthermore, according to the regions, the usage of apps varies. You can use these stats to enhance the overall app’s performance and reach the target audience.

FAQs

Niketan Sharma

Niketan Sharma is the CTO of Nimble AppGenie, a prominent website and mobile app development company in the USA that is delivering excellence with a commitment to boosting business growth & maximizing customer satisfaction. He is a highly motivated individual who helps SMEs and startups grow in this dynamic market with the latest technology and innovation.