Cost to Develop A Fitness App Like Fitbit

The Fitness App Market is booming!

Numerous top-notch apps like Fitbit are making our lives easier and healthier than ever before.

From monitoring our health vitals to providing tailored recommendations, they have become our constant companions, helping us stay physically and mentally fit.

These apps empower us to take charge of our well-being and live healthier lives, which is a need in current times.

The exploding popularity of fitness apps isn’t just attracting users; it’s also got investors keeping a keen eye on the market, eager to enter with a solution into this lucrative market.

For which, Fitbit is an inspiration for many. And, if it is for you as well, then we are sure that the first question you have in your mind is “How much does it cost to develop an app like Fitbit?”

The Fitbit-like app development cost can range from $30,000 to $150,000. However, there are several factors such as features, development team location, and expertise that contribute to the final price. So, this price can vary as per your project requirements.

We will discuss all about it in this blog.

Fitbit- Concept and Features

Fitbit is a fitness app that’s your companion to track your health and fitness to monitor steps, distance, calories burned, sleep patterns, and heart rate with their Fitbit Wearable.

Although, you can use the app independently too without the Fitbit device to manage your health app more effectively.

Despite many other fitness apps, Fitbit has made its name famous due to its features.

Some top-notch features of Fitbit that separate it from rivals are:

• SmartTrack

This feature automatically records your exercise routines, eliminating the need to manually enter the workout.

• Sleep Stages

Fitbit provides detailed sleep analysis, tracking light, deep, and REM sleep stages, along with insights into sleep quality.

• Active Zone Minutes

This app has feature active zone minutes where it focuses on high-intensity activity, motivating users to push themselves towards a better and more impactful workout.

• Guided Breathing Sessions

Fitbit offers many breathing exercises to manage the stress and improve your overall health. So, yes, it can act as a great breathwork app for you.

• Community and Challenges

One feature that actually attracts users the most is its diverse community with challenges. Yes, the app has a huge community where people share their journeys and connect with others.

Now that you understand Fitbit, let’s unlock some market stats.

Fitness Apps Market Stats

Market stats tell us a lot about the current state and future of any industry. So, we will take a look at some fitness stats that reveal a lot about the fitness app landscape.

The fitness tracker market is experiencing significant growth at a CAGR of 16.14% between 2022 and 2027. The market size is expected to increase by $44,314.14 million.

Although, there are regions where fitness apps have tremendous popularity, But, North America is leading the way by contributing 39% of the growth of the global fitness tracker market during the forecast market.

Talking about only Fitbit, the user base continues to flourish, reaching an impressive 128 million users in 2023. Also, the app generated a staggering $1.04 billion in revenue in 2023. And, still, the numbers are rising.

With such astounding revenue, we can see why businesses are so keen to hire mobile app developers to build such apps.

Features That Can Determine Your App’s Success

Features are the backbone of any app. One of the top reasons Fitbit is so successful is because of its exceptional features.

Taking inspiration from Fitbit, here is a list of some features that are worthy of your attention.

1. Goal Setting & Tracking

You should have this feature to create an app like Fitbit where you allow your users to set their goals such as whether they want to do weight loss, muscle gain, and improved endurance.

This way they can track their progress made and clearly visualize their growth over time.

2. Customized Workout Plans

Fitbit provides tailored content which means they don’t believe in a one-for-all approach.

So, to create a fitness app you can ensure that you offer AI-powered workout plans that adapt to fitness levels, goals, and preferences. By doing so, the effectiveness of your app will increase.

3. Seamless Wearable Integration

You can ensure to sync with popular wearable fitness technology and trackers. Display real-time data like heart rate, calories burned, and sleep patterns within an app for a holistic view of progress.

This way you can provide personalized recommendations and help them in tracking their progress.

4. High-Quality Video Workouts & On-Demand Classes

High-quality video workouts and on-demand classes are the need of the hour.

Many workout streaming apps like Peloton also leverage this to provide guided workouts. You can integrate this to build a fitness app like Fitbit that is led by certified trainers and caters to every level of goal of a person.

You can offer on-demand classes for added variety and more flexibility.

5. Nutrition Tracking & Meal Planning

It’s a concept commonly found in nutrition and meal planning app development through which one can track their meals and keep them as per their fitness goal.

Doing so will make your app a one-stop solution for user needs.

Other than that, you can ask your users to scan barcodes, set daily goals, and access healthy recipe suggestions for a well-rounded approach.

6. Gamification

Another top feature for your fitness app that is quite prevalent is “Gamification” which will surely keep your user engaged with your app. Also, you can keep users engaged with a fun and rewarding experience.

You can implement points, badges, and leaderboards for friendly competition within the community. It’s currently a rising fitness trend, so we’d suggest you leverage this.

7. Advanced-Data Functionality

With the help of such functionality, users can get better insights about their workouts and understand areas for improvement.

If you use AI for that, it will be even better. They can offer personalized recommendations based on these predictions. AI can analyze their sleep patterns, identify workout trends, and then predict future trends or potential risks.

8. Offline Functionality

Offline functionality is one such feature that offers offline functionality to everyone.

With this feature, user can continue their workout routine even when there is less internet coverage. It caters to users who prefer outdoor workouts. This way one can access workout routines, tracking features, and music playlists without an internet connection.

As we are done with this, let’s move forward to understand the cost to develop an app like Fitbit.

Fitbit App Development Cost Breakdown

So, how much does it cost to create a Fitness App like Fitbit?

As discussed, the Fitbit-like app development costs from $30,000 to $150,000.

Several factors that drive the cost can vary the final price. We are sharing a quick breakdown of the cost to make a fitness app for your understanding:

Note: This is just an estimate, but if you want to know the exact cost to develop a Fitness app like Fitbit, you should consult with a mobile app development company. Moving forward, let’s get to know about the cost part in detail.

Factors Affecting the Cost to Develop a Fitness App Like Fitbit

While several factors influence the final cost, let’s explore how they specifically impact the budget to make a fitness app like Fitbit.

Let’s get to them:

• Complexity

Among all the other factors, do you know that complexity is the most common factor that affects Fitbit like app development cost?

If you go for core functionalities such as activity logging, sleep monitoring, or step tracking, then your cost will be less as compared to implementing advanced features such as personalized workout plans, advanced sleep analysis, and more.

• Development Location

Development location also plays an important role in affecting the cost to launch an app like Fitbit.

Such as if you hire developers from regions like North America or Western Europe, they will have a higher hourly rate as compared to regions like Europe or Southeast Asia.

This will be more clear with this quick breakdown of the hourly rates of different countries.

• Development Approach

Once you have an idea, time to find an app developer.

There are many ways to do i.e. outsourcing, staff augmentation, hiring an in-house team, and outsourcing to an app development company.

Outsourcing vs. In-house has been a hot topic in the industry for a long time.

But, we advise you to go for outsourcing as they have experienced developers and professionals who have previously worked on similar projects. So, hiring a team with skills and experience will be cost-effective.

• UI/UX Design

UI/UX design costs can vary depending on factors.

You see, a simple and functional design can be achieved within a limited budget.

However, collaborating with UI/UX design professionals to create a more polished user interface will surely increase the cost to make an app like Fitbit.

• Right Tech-Stack

Choosing the tech stack is a responsible work that can affect the overall cost to make an app like Fitbit-like fitness app.

Selecting a tech stack that can’t handle future growth or user load sets your app up for expensive headaches.

So, while evaluating project requirements and budget is a must, you should also lay emphasis on choosing technology that can scale and adapt alongside your app’s success.

• Maintenance & Support

In the list, the last factor we have is “Maintenance & Support”.

Updates are crucial to survive in the market but this means it can increase overall cost. You should start working on the feedback from the start to keep your app more aligned with user needs & save your self huge budget overrun in the future.

So, this is a factor that can increase the cost to make a Fitbit-like fitness app. Overlooking this might result in a bloated app that’s expensive to develop and maintain, yet fails to retain users.

Monetization Models for Your Fitbit-Like App

Why do investors look forward to investing in mobile app development? To make money, right? So, to enjoy revenue, we are sharing some amazing app monetization strategies for your app.

Fitbit-like app focuses on health and fitness; you can consider these models below for your Fitbit-like app development.

► Freemium Model

This is a popular choice among investors; offers a free basic version with core functionalities like step tracking, sleep monitoring, and workout routines, and then once users see the amazing features that you can offer.

If you go for advanced features like personalized workout plans, detailed sleep analysis, nutrition guidance, or access to exclusive challenges can upgrade to premium. It’s also gaining momentum in different models such as yoga app development, etc.

► Subscription Model

This provides a recurring revenue stream. You can offer tiered subscriptions with different pricing based on features that users pay monthly, quarterly, or yearly.

Subscription-based apps are increasing day by day, so it’s surely proven way. But, to leverage this, you should also provide your users with exclusive content that makes it worth it to pay for your features.

► In-App Purchase

In-app purchases are a great app monetization model for your app, through which you can ensure that your users get to choose what they want to pay for. Such as workout programs, targeted meal plans, unique data visualizations, and more.

► Sponsorship

Partner with other fitness companies or third-party providers for in-app promotions or sponsored challenges. This way, your app’s popularity will increase and will also open an additional stream of revenue.

So, these are some ways through which you can enjoy revenue. Now, if you are looking for a top app development company to be your partner next section.

How Nimble AppGenie Can Be Your Development Partner?

If you are inspired by Fitbit and want to make an app like Fitbit, be sure to partner with a company that has experience in the health and fitness app space.

For that, Nimble AppGenie is the perfect Fitness App Development Company to partner with and launch a cutting-edge fitness app.

We have worked on similar projects, and our developers excel to make feature-rich and innovative apps that keep users engaged and motivated.

Contact us to hire dedicated developers for your project.

Conclusion

The fitness app market is booming, and there’s a lot to consider when developing your own.

Understanding the features to make a Fitbit-like app successful and the factors affecting development costs are crucial.

By carefully choosing development partners, features, and monetization models, you can create an engaging and profitable fitness app that stands out in a crowded market.

FAQs

Niketan Sharma

Niketan Sharma is the CTO of Nimble AppGenie, a prominent website and mobile app development company in the USA that is delivering excellence with a commitment to boosting business growth & maximizing customer satisfaction. He is a highly motivated individual who helps SMEs and startups grow in this dynamic market with the latest technology and innovation.